Greg Sales Male
Minneapolis, MN, United States
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The First 4,000 Words License Giveaway

The First 4,000 Words is a program that Seward Incorporated has developed for first- through fourth-grade students to help build vocabulary for struggling readers and English Language Learners. The web-based lessons use interactive reading activities and games to teach the 4,000 most frequently used English words. The site can be ...

2009 Web Trends (so far) and Some Personal Faves

I'd like to think we have a little bit of summer left here in Minnesota before we make our grim descent into winter, but already someone is wrapping up the year.  ReadWriteWeb is one of my favorite blogs and recently posted a series of articles under the title "Top 5 Web ...

Developing a Successful eLearning Product

In my last post, I wrote about the necessity of a detail design document that captures the smallest details of the project and how they interrelate. The creation phase concludes with the eLearning product development. The work you do during analysis and design takes shape during the development stage. This ...

What We’re Reading This Week

We love when there's content on the internet that we can actually use in our work! Here are some blogs and sites that have captured our attention in the last week or so: Great Websites are Boring to Manage In this blog post, Gerry McGovern helps you analyze, "Who is your website ...

How We Did It: The Story Behind the New Seward Inc. Web Site

One of the biggest challenges for a web development company is developing its own web site. First, there’s the “shoemaker’s kids” excuse – never time to work on our own site because we’re busy developing sites for clients. Then there’s the list of cool programming, design, and content things we’d ...
 

Greg Sales

Profile Information

Title
President and CEO
Organization Name
Seward Inc.
Information About Me
I have been designing and developing award-winning technology-based learning materials since 1976. My work has included educational technology projects in the Caribbean, Asia, the Pacific, North America, Europe, the Middle East, and Africa. These projects have involved technology integration, teacher training, and student curriculum development. Through my work I help corporations, government, international agencies, and education settings embrace new technologies. Prior to founding Seward Incorporated in 1990, I was a professor of instructional design and technology at the University of Minnesota for more than a decade. I received my B.Ed. at the University of Alaska, Fairbanks, my M. Ed. at Miami University in Oxford, Ohio and my Ph.D. at the University of Minnesota.

I have led Seward to be a balanced company based on a solid foundation of quality instruction and technology solutions. I value understanding what clients need, rather than showcasing Seward’s skills. The Seward team and I design solutions that have continued value to clients—not quick fixes. I also believe that educating clients in the development process empowers them.

This belief compelled me to create the Lifecycle of an e-Learning Product, a tool that provides guidance to organizations wanting to develop e-Learning. This model describes the seven stages in the lifecycle and the tasks associated with each stage. Often organizations focus all of their energies on the development of e-Learning. They assume that once the product is completed everything else will take care of itself. I advise organizations that this is an unwise path. So, educating organizations about the lifecycle is part of every e-Learning project I lead.

I have given more than 120 presentations around the world. The presentations are about e-Learning, instructional design, and using information and communication technologies in the less developed world to improve education. My award-winning book, A Quick Guide to e-Learning, provides a concise overview of e-learning design, development, and implementation issues.
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View recent slide presentations on my Slideshare page:

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At 10:13am on February 23rd, 2010, Greg Sales said…
I will be presenting at 54th Annual CIES Conference: http://bit.ly/bsvHeT
At 8:34am on December 21st, 2009, Greg Sales said…
Teachers! Win a FREE LICENSE for your class or school! English vocabulary courses online for esl students grades 1-4 http://bit.ly/FourKWContest
 
 

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